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Home/bitcoin price/Bitcoin is “A Screaming Buy”: Standard Chartered Backs $100,000 Target, Shrugs Off Strategy (MSTR) Sell-Off
Bitcoin is “A Screaming Buy”: Standard Chartered Backs $100,000 Target, Shrugs Off Strategy (MSTR) Sell-Off
bitcoin priceCrypto NewsNewsStrategy

Bitcoin is “A Screaming Buy”: Standard Chartered Backs $100,000 Target, Shrugs Off Strategy (MSTR) Sell-Off

By Coin Gazette Editorial
July 10, 2026 3 Min Read
Comments Off on Bitcoin is “A Screaming Buy”: Standard Chartered Backs $100,000 Target, Shrugs Off Strategy (MSTR) Sell-Off

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Bitcoin is 22A Screaming Buy22 Standard Chartered Backs 100000 Target Shrugs Off Strategy MSTR Sell Off
Bitcoin is “A Screaming Buy”: Standard Chartered Backs $100,000 Target, Shrugs Off Strategy (MSTR) Sell-Off

Standard Chartered maintained its end-2026 Bitcoin price forecast of $100,000 in a note to investors on Friday, arguing that the recent weakness reflects a failure by Strategy to explain a strategic shift rather than any deterioration in the company’s balance sheet.

Geoffrey Kendrick, the bank’s global head of digital assets research, wrote that Strategy — the largest corporate holder of Bitcoin, with 843,775 coins, more than 4% of the 21 million that will ever exist — “appears to be pivoting from its ‘never sell Bitcoin’ mantra to a more complex approach.” 

Clear communication of that pivot, he wrote, will determine how fast the pressure on BTC lifts.

Between 2020 and mid-2025, Strategy’s mNAV — enterprise value divided by the value of its Bitcoin — traded above 1.0. That premium lets the company issue shares, buy Bitcoin, and grow its value by more than the value of the new stock. Convincing the market it would never sell was the load-bearing part of the model.

With mNAV near 1.0, that arithmetic no longer works. Kendrick said Strategy is pivoting toward holding Bitcoin as backing for STRC, its perpetual preferred stock, which functions as a credit product.

JUST IN: Standard Chartered Bank says it still predicts Bitcoin to hit $100,000 this year, calling BTC "a screaming buy." 🚀 pic.twitter.com/zDgF66jvxf

— Bitcoin Magazine (@BitcoinMagazine) July 10, 2026

The STRC feedback loop

STRC pays a 12% annual dividend, settled twice a month in cash, with the rate reset each month to keep the security near its $100 par value. It has about $10 billion notional outstanding, the largest of the instruments Strategy has deployed.

A negative feedback loop took hold once STRC broke from par, hitting an intraday low of $71.25 on June 26. The divergence began after the June 1 disclosure that Strategy had sold 32 BTC the prior week. STRC still trades near $90, according to Standard Chartered. The USD reserve for STRC dividends stands at $2.55 billion, or 17.4 months of coverage.

Bitcoin is a ‘screaming buy’

The problem with “never sell,” Kendrick argued, is that it constrains how Bitcoin gets perceived. Strategy has announced a monetization program that lets it sell BTC from time to time, including up to $1.25 billion in proceeds for the reserve.

Given its Bitcoin backing, STRC is over-collateralized and should trade back toward $100, the note said. Kendrick compared the mechanism to a central bank promising to do “whatever it takes” and, through credibility, never having to act. 

Effective signaling, he wrote, should remove the need for Strategy to sell any Bitcoin. Kendrick treats the episode as noise rather than a signal about BTC’s medium-term direction. At $64,000, he calls the coin “a screaming buy.”

Strategy sold 3,588 BTC for about $216 million last week, its largest disposal to date, using the proceeds to fund preferred stock distributions and refill the reserve. JPMorgan analysts said the formal sale policy introduces “avoidable two-way risk” by making Strategy both buyer and seller. 

Strategy’s stock trades near $98 on Thursday. BTC traded above $64,400 on Friday.

This post Bitcoin is “A Screaming Buy”: Standard Chartered Backs $100,000 Target, Shrugs Off Strategy (MSTR) Sell-Off first appeared on Bitcoin Magazine and is written by Micah Zimmerman.

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